Madhare Cycling Club Partnership Opportunities
Our Madhare brand has recently launched a new cycling community platform app!
Madhare Cycling Club is an inclusive cycling club with community at its heart. Its mission is to keep people cycling and is a British Cycling Affiliated Club.
The app allows continual engagement with an active cycling community, giving a direct route to discuss products and events, both virtual and real world. The app is made up of four main elements including Rides, Rewards/Offers, News and Community and is updated daily.
We’re looking for partners to come onboard to help us realise our ambitious plan to grow Madhare into one of the premium cycling brands in the UK. Current partners include Zwift, Strava, Discount Sports Network, High 5, Cycling Plus Magazine, Bullet & Bone, Grand Tour Coffee, Hornet and Cycling Hub.
Opportunities include:
- Product engagement
- Brand engagement
- Direct marketing
Benefits include:
- Multi-channel, high value audience: A, B, C1 & C2
- Targeted audience reach: 10-15k by Q2 2021
MADHARE
150 Zwift virtual cycling rides
12 Virtual challenges
6 Social rides
4 Premium cycling rides
If you’d like to find out more about becoming a brand partner at one or more of our events, or through the app, then please contact Andy Bough at andy.bough@cubeinternational.co.uk to discuss the many opportunities available.
Madhare look forward to riding with you soon!


Part of the Cube International group, Cube Management is a visionary and original sports event management company providing innovative and award-winning services to global, national and local sporting events.