madhare x vitxcycle

Madhare announces new partnership with VitxCycle

9 Feb 2022

Madhare, the highly popular Cube Management cycling sportive series, is delighted to announce a new partnership with VitxCycle.

VitxCycle’s vitamin, mineral and supplement complex has been designed specifically for cyclists by cyclists, helping to maintain a healthy body, support post ride recovery and keep cyclists on their bike. Delivered through the door on a monthly subscription basis, VitxCycle offers the ultimate convenience for any keen cyclist.

Will Larkin, founder of VitxCycle said, “We’re delighted to be partnering with MadHare and being involved with the excellent sportives they put on. 2022 really is the year for the return of mass participation events and we look forward to giving those taking part access to exclusive deals on VitxCycle to help support their health and cycling goals.”

Sarah Gittings, Cube’s Event Manager of Madhare commented on the partnership saying “We are delighted to announce our partnership with VitxCycle. Their products are made from the highest quality ingredients, with no additives, and are perfect for supporting cyclists in their training in the run up to the event, as well as in post-ride recovery. We are looking forward to working alongside VitxCycle and continuing to develop the partnership for the Madhare 2022 series.”

The first in the MadHare 2022 series is the Veloforte Mad March Hare sportive event taking place on Sunday 20th March 2022. The 100km picturesque ride sees participants starting from Longbridge, Birmingham, and heading out over Clent, and through the Wyre Forest before heading back to HQ via Lickey Hills.

For more information, and to sign up, visit the MadHare website

Part of the Cube International group, Cube Management is at the forefront of reimagining and redefining how events, brands and businesses connect and engage with their spectators, fans and visitors across the globe.