Euro2020 – Cube installs the world’s most sustainable portable building solution at venues across Europe

10 Jun 2021

The world is eagerly awaiting the start of the EURO2020, which will kick off in Rome tomorrow. Nothing unites a nation more than an international tournament. Postponed from last year, due to the global pandemic, the tournament will be held at 11 European venues, each being staged amid Covid-19 restrictions. Millions will be enjoying the spectacle on television, whilst thousands more will be able to watch, and cheer, live from the stands.

The Cube team, following its successful return from the UEFA Europa League 2021 Final held in Gdansk at the end of last month, has been busy this week getting the multiple EURO2020 venues and fanzones ready for action, building fanstores at many of the tournament’s stadia and venues for EURO2020’s official merchandise partner, Fanatics.


  • Sustainable transportation of Continest CN20 units
  • Installation of 16 retail fan shops
  • Multiple venues across Europe
  • Full internal shop fit
  • Dedicated EURO2020 fan shop branding

Cube was contracted to install Continest units at the venues, the world’s most sustainable foldable portable building solution, which allow multiple units to be transported on just one truck, including roller shutters, shop fittings and equipment. Emphasising Cube’s unrivalled operational and logistical expertise, the units were transported, built, branded and installed at the multiple European venues in just a few days. A tight schedule for anyone’s standards, but an especially amazing feat during Covid times!

euro2020 fan shop bucharest
euro2020 fanstore amsterdam

Venues include:

Bucharest (National Arena) – 3 CN20’s

Rome (Olimpico Stadio) – 4 CN20’s

Munich (Allianz) – 1 CN20

Amsterdam (Johan Cruijff) – 3 CN20’s

London (Wembley & Potters Field) – 5 CN20’s

euro2020 fanstores

For each unit, custom made secure roller shutters, designed by Cube’s inhouse team, were also fitted at each venue, and dedicated tournament branding was applied on each facade. Internally, the retail units were fully fitted with shop fittings, branding, counters and display units.

Continest units, the portable building of choice for event organisers looking to meet sustainability targets, bring temporary facilities and accommodation solutions in an easy to set up and environmentally conscious way. Utilising innovative foldable container technology, the flat-packed container units are specifically designed to enable quick and easy transportation, installation and relocation. And, as seen at The Euros, due to their patented design, multiple units can be transported on a single truck, enabling huge savings on road haulage costs and impressive reductions in carbon emissions. Continest units, whether used as pop-up shops, offices, staff accommodation or catering units, are a foldable building solution which offers an 80% reduction in logistical and storage costs, and a similar reduction in CO2 and GHG emission, compared to fix-framed buildings.

euro202 logo

Part of the Cube International group, Cube Management is at the forefront of reimagining and redefining how events, brands and businesses connect and engage with their spectators, fans and visitors across the globe.